What Does Success Mean?

Most companies, including Versique, my own, put extensive time and energy into general planning, client relationships, and results strategy, all the while keeping a close eye on operations and service/product offerings and, of course, finances. Over the past 10 years, I have had the opportunity to work with hundreds of great companies, and I have seen many put so much energy into the strategic planning process only to fall short because they forget one key item – they fail to define what success means to their organization.