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Writing Better Job Ads Will Attract Better Candidates

The advent of the Internet has vastly simplified the process of getting your job advertisements in front of thousands of jobseekers in just a matter of minutes. However the ease with which job advertisements are now distributed means competition for jobseekers’ attention has never been so high. Jobseekers are overwhelmed by the vast quantity of job advertisements sent out to them on a daily basis, often via email. To make matters worse, studies suggest the demand for quality candidates now outstrips supply. All these factors increase the need to write quality job advertisements that pique the interest of your target market and boost response rates.